Services
BS Marketing provides affordable, flexible marketing consulting and tailored marketing solutions for small to medium-sized businesses that need comprehensive support and creative problem-solving without the overhead of a full-time hire.
Many businesses recognize they need marketing support but often feel uncertain about what they need or how to get started. I specialize in developing and implementing effective sales and marketing strategies, guiding you through the entire process from beginning to end. At BS Marketing, I offer a comprehensive range of services and help you uncover innovative ways to stand out from the competition.
As your go-to marketing partner, I will provide comprehensive support that aligns with your unique needs and drives results. I will deliver measurable results and creative solutions to help your business thrive.
Marketing or Sales Strategy
I’ll develop a customized marketing or sales strategy tailored to your unique goals and target audience. I’ll organize those ideas floating around but don’t have the bandwidth or support to help you make them executable. I can work with you to make all of those great ideas worked into a holistic strategy and put into action.
Event Planning
I’ll orchestrate unforgettable events that leave a lasting impression. From holiday parties to golf outings, I’ll handle every detail, from ideation to guest list management.
Brand Style Guide Creation
I’ll craft a comprehensive brand style guide that defines your brand’s visual identity and messaging. This will ensure consistency across all marketing materials and touchpoints.
Direct Mail Campaign
I’ll design and execute targeted direct mail campaigns that drive results. From crafting compelling copy to selecting the right mailing lists, I’ll maximize your ROI.
Email Marketing Strategy
I‘ll develop and optimize your email marketing campaigns to nurture leads, drive conversions, and build customer loyalty. My data-driven approach ensures that your emails reach the right people at the right time.
Lead Generation Strategy
I’ll implement effective lead generation tactics to attract high-quality leads. From content marketing to paid advertising, I’ll identify and target your ideal customers and make sure they are being handed over to the correct person.
Product or Company Launch
I’ll create a buzz-worthy launch campaign that generates excitement and drives sales. From press releases to social media campaigns, I’ll ensure a successful launch.
Video Direction
I’ll work with videographers to produce high-quality videos that capture your brand’s essence and engage your audience. From product demos to corporate videos, we’ll bring your vision to life.
Workshop Facilitation
I’ll design and deliver engaging workshops that educate and inspire your audience. The workshop will be tailored to your specific needs and objectives.
MarTech Stack Architecture
I’ll help you select and implement the right marketing technology tools to streamline your marketing efforts and drive results. From CRM platforms to email marketing software, we’ll optimize your tech stack.
Don’t take my word for it…
“Beth always added value to whatever project we collaborated on. I could trust that the operations side of my content and marketing programs would be covered, and she would always be looking out for how to make things more efficient. I’d recommend Beth to anybody who needs somebody to own the process side of marketing, and make sure that all of your team’s creative work is in the best possible position to succeed.”
– Matt Lieberson
“Beth has a unique combination of attributes, energy and spirit that truly makes her one of a kind. Her ability to build strong relationships was a critical contribution to our team’s success. She’s a strong collaborator and problem-solver, passionate about bringing effective solutions to the table. Beth is a pleasure to work with and would be a valuable asset to any marketing team.”
– Annette Zehner Jones
“Beth commits 110% to anything that is assigned to her and is always up for a challenge. For her, it’s not just about getting the job done, it’s about getting the job done right. She is able to juggle several projects at once while still keeping this concept at the top of her mind. She delivers completed projects on time, on budget and well done.”
– Kristin Smith
“Beth set the bar for her position. She increased event revenue and participation each year she was responsible. She brought in new marketing ideas which are still used today. In fact, it has been proven that one of her marketing strategies is a key to success and has been implemented as a best practice standard. Beth is beyond competent. She has an expansive skill set because she is committed to doing the best job she possibly can. Beth has never done a job half way in her life. If she doesn’t know something, she does not give up until she figures it out. She works hard consistently, adheres to deadlines better than anyone I know and is driven to produce high quality work. With all that being said, Beth was an amazing and fun co-worker, however, one of her most admirable traits was her high standards. She set high standards for herself but also those around her. She was honest and committed to being the best she could be and would not settle for less from her teammates as well as all others she worked with whether they were volunteers, sponsors, or vendors. It was because of Beth’s infectious work ethic and ability to hold people to their word that those around her delivered for her.”
– Heidi Koll Pio
How It Works
01.
Discover and Strategy
Let’s chat about the details of the project you would like help with. What are you trying to accomplish? What are your goals? What’s your budget?
02.
Proposal
After hearing about your goals and what you’re trying to accomplish, I’ll create a package price to simplify and stay transparent. We’ll discuss everything that will be included in that pricing, timelines, and deliverables.
03.
Execution
After we’ve agreed on how to move forward, I execute. You can be as involved or not involved as you want.
Hi I’m Beth
I’ve spent over 15 years transforming brands and crafting unforgettable experiences. From crafting compelling brand identities to orchestrating show-stopping events, I’ve honed my skills in delivering results-driven marketing solutions.
With a passion for creativity and a keen eye for detail, I’ve mastered the art of turning ideas into impact. Let’s work together to elevate your brand and create experiences that leave a lasting impression.
Still undecided?
There’s no commitment when you contact me. Explore the services page of my website and that’ll give you a glimpse at what I offer. Let’s start with an initial consult and we can build from there with a goal, timeline and plan that fits your need.